Michelle Obama Announces Nationwide Ban on Advertising Junk Food in Schools
Why does she think she has this sort of power?
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First Lady Michelle Obama announced a ban on junk food advertising in the nation’s schools Tuesday, including scoreboards in school gyms.
On February 25, Michelle Obama announced new rules banning junk food companies from advertising in schools arguing that the ban brings marketing permissions in line with school health standards that apply to school foods.
Under the new rules, school gymnasium scoreboards would only be allowed to advertise the sort of foods the Obama administration deems “healthy.”
According to the Associated Press, ninety-three percent of marketing in schools is related to sugary beverages, sodas, and other drinks, and according to the USDA, soda companies spend $149 million a year on marketing to kids in schools.
The ban could mean millions of dollars eliminated from school funds.
These new rules are part of Michelle Obama’s “Let’s Move!” initiative aimed at eliminating purportedly bad foods from schools and promoting healthier lifestyles.